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Privacy Statement

Use of Google Products

The Tree Topper uses the Google Analytics platform for tracking and reporting on visitors. As part of this service, The Tree Topper makes use of Google Analytics Demographics and Interest Reporting. This allows The Tree Topper to learn more about visitors like you so that we can offer better information and services.

This is the same type of information used by Google Display Ads, which The Tree Topper also makes use of, to display more relevant ads to you. This is done by combining information gathered through the use of cookies by Google products including AdSense, AdWords, Google Analytics, and a range of DoubleClick-branded services.

As a visitor, you can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using the Google Ads Settings.

Use of Quantcast

The Tree Topper makes use of Quantcast for the measurement of audience demographics. “Quantcast Tags” (a.k.a. Web Beacons or Pixel Tags) are tiny graphics, used in conjunction with cookies to help Quantcast gather Log Data. In contrast to cookies, which are stored on a user’s computer hard drive, Tags are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. Quantcast does not tie the information gathered by Quantcast Tags to the personally identifiable information of visitors to a Web site.

More information is available at

Use of Alexa

The Tree Topper makes use of Alexa, a web metrics service.

Alexa receives and stores certain types of information when you interact with third-party websites, such as The Tree Topper, that use Alexa’s web beacons (also known as “action tags” or “single-pixel gifs”) and other technologies. For example, Alexa obtain certain types of information when your Web browser accesses websites using Alexa Direct Measurement. [Click here] for examples. For more information about how you may choose to prevent your computer from running the Alexa Direct Measurement service, [click here] .

Alexa might receive information about you from other sources. [Click here] to see examples of such information.


The Tree Topper makes use of Disqus for managing user comments. Disqus’s privacy policy can be found here.